2013年8月7日星期三

we want to be the NO. 1


Three operators is to seize the key, especially in the mobile channel. January to June this year, Lenovo's market share is higher than in the TD Samsung ranked first (16.8%), lower than in the WCDMA market, Samsung ranked second (12.1 percent), ranked No. 7 in the CDMA2000 market, but small capacity CDMA2000 market as a whole is not affected large. Of course, the rise of China cool associated closely related to the operator. Although previous association also proposed in its original PC channel sales of mobile phones, but is not yet mainstream.

      Fourth roots in the domestic market to seize the domestic market dividends. With Huawei, ZTE domestic and international two distinct flowering, almost all of the resources invested Lenovo roots in the domestic market, the domestic market shipments accounted for more than 95%, which would also enjoy the domestic market development dividend, the data show that China's smart phone market volume ranking first in the world, 88 million of shipments accounted for one third of global market share, is the second in the United States more than twice the growth rate is three times the U.S. and Europe.

      Plainly, Lenovo's success in the smart phone is that the whole industry chain and market shift, and channels that rely on cheap competition as the year of the PC market, and innovation, technology did not half dime.



      Samsung really have the courage to go beyond?

      Like so many years ago to go beyond IBM, Lenovo hopes to repeat the story. Yang Yuanqing, Lenovo's new goal is to put forward in 2020 exceeded Samsung, in PC + field, that is, cell phones, televisions, flat. This direction is very good, it is difficult.

      A friend's party, made a simple statistic, which within two years you buy digital products, desktop PC has almost no one to buy, mostly units equipped laptop, but the phone was purchased almost hundred percent, Pad also has more than half of the people purchase. This is a microcosm of the era of intelligent pan.http://sghardware.en.alibaba.com/product/1103213790-218955379/movable_hinge_movable_hinge_furniture_fitting.html

Thus, for Lenovo, the PC must be eager to get rid of identity, and to establish a smart consumer electronics brand image, Samsung is the best teacher. Some years ago, in the heyday of the Japanese consumer electronics brand when Samsung also rely on cheap reached, slowly get rid of Japanese brands, dominate the world.

      But think of the road is still far away. Samsung 2013Q2 shipments of 75 million, Lenovo yes yes 11 million, nearly seven times the gap seems large in fact, not terrible, Lenovo's growth rate was 130%, while Samsung is 55%. Really scary is the technology gap. Samsung reached at the low end, its accumulation can be described in the basic technology by leaps and bounds in a very short period of time, Samsung chips, memory, LCD screen, as well as industrial design software have reached world leading level, and even Apple's cell phone was rely on Samsung's hardware capabilities. Technical advantages and the whole industrial chain advantage Samsung has set a very high quality reputation.

      Lenovo in the PC area although hard for 20 years, but several years ago of the "African technology" and "technology" is still disappeared, association and assembly capacity is still only a relatively strong marketing capability manufacturing company, which determines its never created anything, but what followed made. Even more critical is that from Yang to mention the so-called PC + strategy, I can not see how in the field of technological innovation plan, approved by the media, it feels rather like domestic color TV industry for many years. Perhaps, to survive by manufacturing and marketing has been very successful.

      Of course, not as good as others who can not win. Lenovo's PC through mergers and acquisitions can also become an international brand, Geely bought Volvo can also be access to technology, the development of the domestic market in the enjoyment of dividends, through the acquisition of foreign companies is a shortcut. This is perhaps the Chinese manufacturing industry and the South Korean manufacturing different growth path.

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But, this is full of innovation in the IT soil, no technology enterprise soul can never be truly successful, even if it is to succeed in a particular field, it is because this area has been growing old, has lost exciting.https://www.facebook.com/hwuang.jh

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